Exclusively for Domaine Clients
Virtual Curated
June 22 - June 26, 2026
11 AM EDT
Virtual
Google Hangouts Exclusively for Domaine clients, join us for our first Virtual Curated: a week of engaging sessions designed to prepare you for your best BFCM yet.
Drawing on our work with 70+ retained clients, our insights come from the frontlines of commerce, giving you a real-world view of what's actually going to drive results this BFCM.
Across the week of July 13th, we'll host a 60-minute session each day at 11am EDT / 8am PDT / 4pm CET that will bring commerce leaders together for honest conversation, strategic thinking, collaboration, and shared insights. We'll discuss the topics shaping modern commerce today: where the market is headed, how AI is changing the way teams operate and generate revenue, the UX and CX improvements that move the needle, and the connected strategies that tie acquisition, conversion, and retention together.
Whether you join for one session or all five, you'll leave with a clearer picture of where to focus over the next few months as we prepare for the biggest shopping season of the year.
Speakers
Host: Marko Bon
President
Jen Karlson
Director of Strategy
Stacy Strom
Director of Retention
Katie Baligod
Director of UX
Johnnie Regalado
VP of Engineering
Milo Farley
Director of Delivery
TBD
Pattern, part of Domaine
The Agenda
Five Days, One Goal: Your Best BFCM Yet
11am - 12pm EST
July 13, 2026
Day 1 | The State of Commerce: What Leading Brands Are Doing Before Q4
An executive-level look at the trends, opportunities, and risks shaping commerce heading into BFCM, and what the brands that are winning right now are prioritizing before Q4.
11am - 12pm EST
July 14, 2026
Day 2 | AI That Drives Efficiency: Smarter Teams, Faster Operations
The best commerce teams aren't working harder, they're working smarter. Join us to explore how leading brands are leveraging AI to build more efficient teams, streamline operations, and create scalable workflows that free people up to focus on what matters most.
11am - 12pm EST
July 15, 2026
Day 3 | The Experience Advantage: UX & CX Strategies for BFCM
Incremental improvements to your UX, CX, and brand experience can have an outsized impact on conversion before BFCM. We'll explore what's working, what's worth fast-tracking, and where the biggest revenue opportunities are hiding in plain sight.
11am - 12pm EST
July 16, 2026
Day 4 | AI That Drives Revenue: From Discovery to Conversion
AI is no longer experimental; it's a measurable revenue driver. This session explores how AI is reshaping customer discovery, conversion, and acquisition, and what that means for your Q4 strategy.
11am - 12pm EST
July 17, 2026
Day 5 | The Revenue Engine: Where CRO + CRM Converge
The brands that win BFCM connect acquisition, conversion, and retention into one seamless customer journey. We'll close the week by exploring how CRO, lifecycle marketing, and retention strategy come together, and how to put it into practice before Q4.
Session Structure
60 Minutes of Real Conversation & Practical Takeaways
Each day will follow the same structure:
Welcome & Context: 5 min; A brief introduction to the day's topic.
Presentation & Case Study: 15 min; We’ll share the latest thinking, real examples, and what we're seeing across our 70+ retained clients right now.
Roundtable Discussion: 20 min; Join us for candid, peer-to-peer conversation amongst all participants, moderated by Domaine.
Strategic Framing: 5 min; We’ll close with practical next steps and how Domaine can help you act on what you've heard.
BONUS: A sneak peek at Curated 2026, the in-person summit!